Chapter Websites: How do you use them?
This article is written by Chief Information Officer Alex D. Baker and is part two of a three part series on managing your web presence. The series will share the Why, How, and What of creating a better online representation for your chapter.
Part 1 - Chapter Websites: Why worry about them?
TKE is happy to provide this amazing marketing tool to each active chapter, colony or alumni association in TKE Nation. The sites are easy to use and will really help to create a consistent online presence for your chapter.
Top 5 things to know about TKE’s Chapter Websites
- Free. TKE HQ picks up the annual domain registration as well as all of your hosting.
- Easy. Just send your requested domain name to firstname.lastname@example.org and we can set it up in a matter of hours. Unsure of what domains are available? Check out GoDaddy.com and search for the perfect domain. We recommend TKE and then your common school abbreviation.
- No Technical Knowledge Required. Our custom built content management system makes it easy for you to add pages, events and newsletters to your site. To learn more, check out our Chapter Website guide at TKE.org/guides. This guide will walk you through everything you need to know to get your site up and running.
- Represent TKE’s Brand. The newly designed sites are mobile optimized and are a great representation of Tau Kappa Epsilon. Since TKE HQ manages the site, we will continue to update and add new features to the site so your site doesn’t get stale.
- Automatically Update. Based on chapter officers action in the Chapter Module, officer changes, new members, big/little brothers and photos all automatically update. No need to continue to remember to update the site. As soon as officers change in the Chapter Module, they immediately have access to log into the Chapter Website admin tool.
It doesn't get easier than this to give your chapter a great online presence. As Frater Roskopf mentioned in the first article in this series, your website is often your first impression...make it a great one.